Āpereira | April 2025

An exciting new screen sector work-based training programme is featured in this month’s pānui, together with updated exercise qualifications designed to reduce personal trainer churn. We recently surveyed a sample of the peak industry organisations and stakeholders from the sectors we represent, and were delighted to receive some great feedback. Read more here.

The Government is seeking feedback on which industries would be covered by industry skills boards (ISBs) and has released a proposal to support the consultation process.

Toi Mai is advocating to make sure its industries are covered by the new ISBs, and encouraging you to join us in ensuring the highly productive and valuable creative, cultural, recreation and technology sectors are visible in the vocational education and training system.

These sectors generate billions annually and have great potential to drive economic and export growth and support job creation. Their growth depends on a pipeline of skilled domestic workers. ISBs need to carry on the work Toi Mai has started to create more agile and innovative training models that have previously been lacking because these sectors don’t fit the traditional apprenticeship model. This month’s screen sector story is a great example of a new work-based training model in action.

Click the button below to learn more about the proposals and how it affects your industry, and have your say on the future of vocational education and training.

Consultation is open until 5pm, Tuesday 20 May.

Reimagining screen sector training

The screen sector asked for shorter, work-based skills training and we delivered with a new suite of qualifications, successfully trialled on the Holy Days film set. 

Screen sector pilot videos

We produced a series of videos showcasing the great learner, provider and industry feedback on this pilot training programme. 

Updated qualifications to stem personal trainer churn

Toi Mai has developed new exercise education products to reduce the churn and burn in the personal trainer (PT) sector, with too many PT graduates lacking the skills needed to succeed, and 58% failing in their first year. Click the button to read more.

Price structure for Ringatoi Māori

A new Toi Mai report to be released later this year will lay out remuneration guidelines for local government when they are engaging with Ngā Toi Māori (Māori creative sector). 

It will establish an industry benchmark for price standards for the works ringatoi Māori (Māori artists) create, the same as you have a price structure for architects or engineers, for example. 

Click the button to read more and keep informed.

Digital Technology is New Zealand's third largest export and one of its fastest growing sectors (NZTech, 2024), with productivity over 20% higher than the general economy (Infometrics, 2023) and a highly skilled domestic workforce needed to support this growth.

According to Infometrics, the sector needs approximately a further 20,000 workers by 2030 based on current growth trends. Toi Mai insights highlight that tapping into our diverse populations can grow the talent pool, fill skill gaps and contribute to a more innovative, more mature and more resilient technology sector.